"How can a teenager in today's world be expected to learn right from wrong without any genuinely persuasive PSAs to guide them?" Levinson asked. "No kid is born bad. But if television doesn't provide them with the love and care they need, and tell them how to distinguish between good and bad, they have no chance." ~ Moms Against High Kids
Yes, it’s an old parody but some of the PSA’s (public service announcements) on drug and alcohol abuse have been so bad it almost rings true; Teen Drug Use Traced To Ineffective PSAs. This weekend however Screedler sent me a video of an old PSA addressing drunk driving that is just out of this world.
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I came of age in the late '70s and before I was far into my teens had realized that most of the anti-drug stuff we were shown at school and possibly other places was pretty much bs. Kids aren't stupid. And kids know kids, lots of them, that party to one degree or another successfully. I've been friends with people in medical school who used cocaine recreationally. I'm sure in high school some of the smartest, most popular kids use some psychoactive substances and essentially "control and enjoy" it.
Unfortunately, about one in 10 will become addicted. (Or so it seems). How do you tailor a truthful, effective message to kids who see that only a few of their peers actually suffer ill effects from substance abuse? I know when I was young I never believed it could happen to me. Of course it did, and sooner than later, but I'm not sure anything short of an act of God could have prevented it.
This is a really good question. Been there, did that growing up in the late 60's. Not sure any message would have gotten through to us. If they'd said, "you're going to get really screwed up", we'd probably say, "heck, yes, that's the point!". Not really sure if consequences were on our minds.
It seems that the message needs to be a positive one, a "Try this" instead of "Don't do that."
Kids in the 15-25 age range are managing a few basic issues: Who am I? Where do I fit in? What am I supposed to do next? Is there a place for me in the world?
The more difficulty one has managing these issues and the greater the gap between where one is and where they'd like to be sets the stage for managing stress with alcohol and drugs.
If we could figure out ways to address the gaps and holes in a person's self-image, then we'd have at least a path for them to pursue. However, most of the focus seems to be on "escape" through games, media, music, or other means.
Kids don't really need help escaping, they need help arriving. And it's just not friggin' easy. What they need are paths to develop and strengthen their self image, be it sports, studies, music, work, art, whatever...
The bottom line message with kids is this.
"You count. You matter. You can make a difference in your own life and in the lives of others."
If kids want an insight, they can visit any old folks' home, wander the halls, and stop and talk for 10 minutes to the first person who smiles at them. Do this three times and then ask yourself these simple questions. "Do I matter? Can I help? Can I make a difference?" If a young person can answer these questions with a "Yes!", they will be a long way toward narrowing the gap between where they are and where they'd like to be in figuring our where they're supposed to go in their life.
Bulletin to young people:
"The entire world is a place of pain and suffering which is counting on you to figure out how you can help."
If kids can focus on the difference they can make in the world, they'll be less likely to seek escape through drugs, alcohol, and other paths..
Simple to say. Hard to do. But difficulty was never a very good reason for not doing the right thing...
Good luck...
Aloha, jim
Wow! I think I actually remember seeing that one at some point in my youth. Scary!
When I was growing up there was a lot of emphasis on "Just Say NO". They went on to tell you ridiculous dangers about things like pot that, till this very day, I can't believe are true.
I just feel like there needs to be more public awareness about some of the red flag reasons that people use drugs/alcohol that could be indicating a possibility of a future problem.
Kids are going to experiment with drugs and alcohol. I know that showing me PSA's which included things like telling me my brain was going to fry...wasn't a deterrent for me.
What I was never made aware of were any kind of signs to look out for that my drugging/drinking wasn't the normal teenage variety.
There is a great video clip by Dr. Robert Lefever called The "Normals", The Idiots and The Addicts in which he describes that it's not really how people drink that define whether or not they have a drinking problem...it's the why.
I have known people that abuse alcohol on a regular basis that are not alcoholics. What's the difference between abusing alcohol and having a drinking problem? It's the reasons that they drink. I drink/use drugs for very different reasons then the alcohol abuser.
I feel like if we could somehow make children more aware of the difference...everyone would be a lot better off.
I just wanted to tell MPJ that I also remember this PSA from when I was little. It was out around the same time as R2D2 and C3PO were telling us not to smoke.
You remember that one...R2D2 was sneaking a smoke and C3PO caught him.
Unfortunately even Star Wars characters could not keep me away from alcohol and cigarettes.
Erin got me curious
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